How breathtaking are these videos for the Vanessa Bruno Løv AW11/12 campaign? I first saw the shorter one version a few weeks ago on That's Chic so the second one was a great find. What a difference those two-and-a-half minutes make. My senses are ravished by the raw beauty and emotion conveyed, from the Nordic land through to the sharp, classic tailoring.
From here the initial elements are juxtaposed further by the additional urban environment, the classical music, with one of the most significant contrasts is the sense of the story. Usually I'll make this up for myself, and I'll stick with it even if I find out the actual explanation, but with this video I just get lost. I particularly love how this longer one both clarifies the collection, and mood, while adding to the mystery - especially with the interactions between Bosworth's persona(s) and the faceless man. It also reminds me of Lykke Li's I Follow Rivers, crossed with a grown up version of Rodarte's A11 campaign with Elle Fanning, what with the modern feel and the integral use of landscape.
From here the initial elements are juxtaposed further by the additional urban environment, the classical music, with one of the most significant contrasts is the sense of the story. Usually I'll make this up for myself, and I'll stick with it even if I find out the actual explanation, but with this video I just get lost. I particularly love how this longer one both clarifies the collection, and mood, while adding to the mystery - especially with the interactions between Bosworth's persona(s) and the faceless man. It also reminds me of Lykke Li's I Follow Rivers, crossed with a grown up version of Rodarte's A11 campaign with Elle Fanning, what with the modern feel and the integral use of landscape.
Moreover, I feel incredibly inspired by how limitless the arts can be, particularly when you consider how this video (among others) marries so many differing, yet complementary elements. It's definitely a manifestation of Yann Martel's ethos:
"If we, citizens, do not support our artists,
then we sacrifice our imagination on the altar of crude reality
and we end up believing in nothing and having worthless dreams."
...
What do you think of it? Love it? Or something else entirely?
...
Martel quote from Life of Pi introduction
Also, I love That's Chic - gorgeous and minimalist perfection
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